Why SALADY

Why SALADY

Salady’s First Store in Gangnam, South Korea

Our Story

In 2013, two college students opened a small restaurant in a back alley of Seoul, South Korea.

At the time, the idea of having salad as a main meal was unfamiliar in Korean food culture, and many doubted whether such a concept could survive.
But driven by a passion to move away from greasy, unhealthy food toward something fresh and wholesome, the founders persevered through a tough start.
Over time, Korea developed a growing interest in healthy eating, and this tiny restaurant,
once serving just 10 customers a day, grew into a leading brand with more than 30,000 daily customers.

At the time, the idea of having salad as a main meal was unfamiliar in Korean food culture, and many doubted whether such a concept could survive.
But driven by a passion to move away from greasy, unhealthy food toward something fresh and wholesome, the founders persevered through a tough start.
Over time, Korea developed a growing interest in healthy eating, and this tiny restaurant—once serving just 10 customers a day—grew into a leading brand with more than 30,000 daily customers.

At the time, the idea of having salad as a main meal was unfamiliar in Korean food culture, and many doubted whether such a concept could survive.
But driven by a passion to move away from greasy, unhealthy food toward something fresh and wholesome, the founders persevered through a tough start.
Over time, Korea developed a growing interest in healthy eating, and this tiny restaurant—once serving just 10 customers a day—grew into a leading brand with more than 30,000 daily customers.

After transforming the salad landscape in Korea, we’re now bringing our vision to the global stage: healthy, satisfying meals inspired by Korean flavors and lifestyle.

History in Korea

Korean-Inspired Salad Franchise

 Discover healthy, Korean-inspired meals built on authentic flavors —
from modern takes on bibimbap, to toppings like bulgogi, to dressings infused with ssamjang
(a savory soybean-chili-garlic paste rooted in Korean tradition).

What is the Bibim Grain Bowl?

“Bibim” means “to mix!”
Mix the ingredients and various sauces well to create your own delicious bowl of flavor.

Salady’s Special Bibim Sauces

Creamy Chilli

Creamy Jalapeno

Gochujang Bibim

Oriental

Ssamjang Mayo